Globus Enhances Traveler Experiences with New Excursion Choices
Globus is transforming travel for its customers by introducing enhanced options for excursions. On approximately 80% of its itineraries in Europe and North America, travelers now have access to the innovative “Globus Choice Excursions.” This exciting feature allows guests to curate their own adventure experiences, catering to a variety of interests. The options include everything from food tours and cycling adventures to relaxing cruises.
Research shows that travelers are increasingly prioritizing flexibility in guided tours. This shift in preference led Globus to revamp its touring experiences, aiming to strike a balance between structured itineraries and personal preferences. Steve Born, chief marketing officer for the Globus family of brands, explained this strategic pivot: “By giving guests more freedom and personalization than ever, we’re inviting more travelers to discover the benefits of touring — from ease and VIP access to ‘wow’ moments on tap.”
Excursion Options Tailored for Every Traveler
The new Globus Choice Excursions come with a diverse range of options aimed at enhancing the travel experience. For instance, travelers visiting Portugal can choose between a picturesque cruise on the Douro River or a delightful port tasting experience. Those exploring the art and culture of Florence can select between an aperitivo stroll or an immersive Florence food tour. Meanwhile, in San Francisco, guests have the option to either bike across the iconic Golden Gate Bridge or indulge in a Little Italy food tour.
Personalized Adventures Await
This personalization not only enriches the travel experience, but also encourages deeper engagement with each destination. The move towards customizable excursions is a savvy response to modern travelers’ desires for unique experiences that resonate on a personal level. With the ability to tailor activities, travelers can craft a journey that reflects their interests and preferences.
Globus’s commitment to enhancing its tour offerings aligns with the growing trend of seeking personalized travel experiences. This innovative approach sets a precedent in the industry, showing that flexibility and choice are no longer just perks, but essential elements in crafting memorable journeys.
For travelers eager to explore these new options, check out Globus’s official site to discover the full range of itineraries and excursions designed to suit every preference. Globus Travel is paving the way for a new era of guided touring, where every journey is as unique as the traveler embarking on it.
