Christian Roussin has officially taken the role of Director of Sales (Quebec) & Strategic Development at TravelBrands, marking a significant transition in leadership following the retirement of industry veteran Lina Côté later this year.
In his previous role as Senior Manager of Strategic Development, Roussin collaborated with key partners, laying the groundwork for a strategic approach to growth. His extensive knowledge of the travel industry, coupled with a collaborative mindset and genuine passion for the travel advisor community, positions him as an ideal candidate for this expanded role.
Nathalie Tanious, President & CEO of H.I.S. Canada Travel Inc., the parent company of TravelBrands, expressed her confidence in Roussin by stating, “Christian’s deep industry knowledge and his commitment to the travel advisor community make him the perfect choice for this role.”
As the new Director of Sales (Quebec) & Strategic Development, Roussin is set to lead the sales strategy for TravelBrands in Quebec. His responsibilities include nurturing partner relations, enhancing agency engagement, and driving strategic initiatives that align with the company’s long-term growth objectives.
With travel trends constantly evolving, Roussin’s leadership will be pivotal in positioning TravelBrands as a dynamic player in the Quebec market. For more on Roussin’s professional background, visit his profile on TravelBrands’ official website.
Roussin’s appointment is anticipated to invigorate TravelBrands’ presence in Quebec, as he fosters connections and explores innovative strategies to support the travel advisor community. In an era of rapid change in the travel industry, strong leadership is essential for navigating challenges and capitalizing on new opportunities.
For additional details on TravelBrands’ initiatives and growth strategies, explore their resource page at TravelBrands Insights.
As TravelBrands continues to evolve under Roussin’s direction, industry stakeholders can look forward to fresh approaches and strengthened partnerships that aim to enhance service delivery and customer satisfaction.
In conclusion, Christian Roussin’s recent appointment is a strategic move for TravelBrands, firmly placing him at the forefront of the company’s sales efforts in Quebec. His expertise and dedication will undoubtedly contribute to the company’s ongoing success, making waves in the travel market as it adapts to modern challenges and opportunities.
