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On Oct. 28, Hurricane Melissa made landfall in Jamaica, causing extensive damage and prompting urgency amongst travel advisors and businesses. Addison Jaynes, the founder and CEO of Reliant Destinations, monitored the situation closely from his office in Montego Bay, where he witnessed alarming events before the livestream abruptly cut out. As the Category 5 hurricane approached, Jaynes feared for the safety of his employees, a concern that persisted for almost three days until he could establish contact with them. The aftermath of Hurricane Melissa was devastating. The hotel industry faced significant setbacks, with major properties forced to close their doors…
