Las Vegas Travel Incentives Target Canadian Visitors with Resort Credits
Las Vegas, the world-renowned hub of entertainment, is setting the stage to attract more Canadian travelers by rolling out a comprehensive suite of Las Vegas travel incentives. In collaboration with WestJet Vacations and premium destination hotels, the city aims to captivate Canadians with exclusive offers that promise both exceptional value and unforgettable experiences during their Nevada getaways.
Strategic Response to Market Challenges
The timing of these Las Vegas travel incentives comes at a crucial moment for the destination. In 2025, Las Vegas experienced a notable dip to 38.5 million visitors, representing a 7.5% decline prompted by widespread economic caution among travelers. This downturn reflects broader industry trends, as destinations worldwide grappled with changing consumer spending habits and increased competition for discretionary travel dollars.
The Canadian market represents a particularly valuable segment for Las Vegas, historically contributing millions of visitors annually and generating substantial revenue through gaming, entertainment, and hospitality spending. Canadian travelers typically stay longer and spend more per capita compared to domestic visitors, making them a coveted demographic for Sin City’s recovery strategy.
Enticing Canadian Travelers with Irresistible Offers
Determined to keep Las Vegas as a top choice on Canadian travel lists, city officials have teamed up with industry giants to present specially curated packages. WestJet Vacations spearheads this initiative, offering tempting deals in partnership with luxury hotels such as Wynn and Encore Las Vegas, SAHARA, Fontainebleau, and Resorts World Las Vegas.
David Han, Senior Account Representative for the Las Vegas Convention and Visitors Authority (LVCVA), emphasizes, “Our objective is to remain present in the minds of travelers, remain relevant amidst competition, and support the travel trade. These incentives are designed to build confidence, reward high performance, and keep Las Vegas in the spotlight for Canadian advisors and their clients.”
Exclusive Deals and Packages
Travelers booking their escapades through WestJet Vacations can seize a $60 USD resort credit at Wynn and Encore Las Vegas for a minimum two-night stay booked by March 31, 2026, with travel concluded by September. These credits can be applied toward spa services, dining experiences, or retail purchases within the resort properties, effectively reducing the overall cost of luxury accommodations.
Similarly, SAHARA Las Vegas draws in visitors with a $100 USD food and beverage credit available for a minimum three-night stay within the booking window of January 29 to February 28 and valid throughout the rest of the year. This generous credit allows guests to experience the property’s diverse culinary offerings, from casual dining to upscale restaurants.
For those in search of a mixture of classic Vegas allure and contemporary luxury, Fontainebleau Las Vegas extends a $50 USD resort credit per night on stays of at least two nights, available until February 28, 2027. This represents potentially hundreds of dollars in value for extended stays. Resorts World Las Vegas thrills guests with a beverage credit ranging from $100 to $200 USD, available for two-night stays booked by February 10, 2026.
Support for Travel Advisors
These Las Vegas travel incentives extend well beyond regular travelers and focus also on the travel trade sector by offering benefits such as booking incentives for spectacular Bruno Mars concerts in Toronto and Vancouver, active until March 2026, appealing to high-performing travel advisors. These entertainment-focused incentives recognize the growing importance of experiential travel and exclusive access to sold-out performances.
Moreover, the Vegas Insiders Club cultivates long-term engagement for advisors by providing unique perks on hotels and entertainment and exclusive invitations to high-profile events. This program includes educational opportunities, familiarization trips, and networking events designed to keep Las Vegas top-of-mind when advisors recommend destinations to their clients.
Strengthening Canadian Partnerships
These partnerships and incentives were prominently featured in a closed-door event on January 29, 2026, at Nobu in Toronto. The event welcomed representatives from major Canadian airlines and tour operators, including Air Canada, WestJet, and Porter Airlines. Industry figures like Diego Gantiva and Karly Melo emphasized the significance of ongoing partnerships between Las Vegas and Canadian stakeholders as global travel gains momentum.
The Toronto event also served as a platform for discussing future collaborative opportunities, including potential route expansions, co-marketing initiatives, and enhanced package offerings that could benefit both Canadian travelers and Las Vegas tourism operators.
Industry Impact and Future Outlook
Tourism experts anticipate that these Las Vegas travel incentives could serve as a model for other destinations seeking to revitalize international visitor numbers. The comprehensive approach, combining direct consumer benefits with travel trade support, addresses multiple market segments simultaneously and creates a multiplier effect for bookings and revenue generation.
By investing significantly in las vegas travel incentives, the city not only enhances its allure but also underscores its proactive stance in a highly competitive tourism market. This initiative promises substantial advantages for both travelers and advisors, offering the promise of renewed engagement and extraordinary adventures in this illustrious destination. For Canadians ready to take advantage of these impressive offers, Las Vegas sets the scene for an exceptional experience, positioning itself for a strong recovery and continued growth in the Canadian market throughout 2026 and beyond.
