TORONTO — Travel advisors and industry representatives gathered for recent events hosted by Sunwing Vacations, showcasing the latest updates from Viva Resorts by Wyndham. This exciting series took place in Toronto and Montreal, emphasizing the brand’s commitment to enhancing the all-inclusive experience across their properties in the Bahamas, the Dominican Republic, and Mexico.
The events attracted a robust turnout of agents, who enjoyed sumptuous cuisine and lively entertainment at The Arlington Estate in Vaughan, ON, and Prima Luna in downtown Montreal. The delegation representing Viva Resorts included Amanda Santana, VP of Sales & Marketing; Erika Sordo, Marketing Director; and Gilda Noboa, Director of Sales & Marketing for the USA and Canada.
Importance of the Canadian Market
“The Canadian market is essential for us, and it has always been loyal, even during slower periods,” Amanda Santana shared with Profession Voyages at the Montreal gathering. Santana emphasized that the remarkable growth of Viva Resorts in Canada, one of its three primary markets, significantly relies on the dedication and expertise of travel agents. “We are here first and foremost to thank them!”
A Celebration of Food and Entertainment
The Toronto and Montreal events prominently highlighted dining and entertainment, a deliberate choice reflecting the essence of Viva Resorts. Guests enthusiastically joined a group of dancers on the floor, showcasing traditional moves like the macarena or bachata, then returning to indulge in a meal brimming with delicacies. This interactive experience reinforces Viva Resorts’ blend of culinary excellence and vibrant entertainment.
Affordable Fun in Stunning Destinations
According to Santana, “Our trademark is to offer affordable fun and unparalleled entertainment in all-inclusive resorts located in stunning Caribbean destinations.” This focus appeals to vacationers who seek an active and enjoyable holiday atmosphere.
Commitment to Quality and Innovation
Lyne Chayer, newly appointed VP of Québec Guest Experience & Vacations for WestJet, commented on the reputation of Viva Resorts: “They have always been renowned for their emphasis on food and entertainment, creating a lively atmosphere for vacationers who enjoy being active. It’s also a chain that has continuously evolved and renovated its facilities to stay current.”
As the travel industry continues to recover, events like these exemplify the dedication of Viva Resorts by Wyndham to not only maintain strong relationships with travel agents but also to enhance the overall guest experience in the Caribbean. With their focus on entertainment and culinary delights, travelers can look forward to memorable stays in breathtaking locations.
